We are based in Cambridge providing photographic services to Cambridge and East Anglia. Whilst we mainly shoot digitally nowadays we do however still use large format film equipment for some specific jobs.

Martyn Rayner our Principal Photographer,
has a BA(Hons) degree in Photography and Digital Media from the prestigious Cambridge School of Art, he is an Associate of the Royal Photographic Society, The Society of Wedding & Portrait Photographers, and a corporate member of the British Institute of Professional Photography.

Martyn originally trained as an electronics engineer, and has worked for many of Cambridge’s hi-tec companies.
He feels that having been a customer for photographic services puts him at a great advantage now that he is supplying these services.

He says ...“It is often quite difficult for the client to communicate to the photographer the sort of image they want and the application that it will be used for. Many photographers simply do not understand technology and the pressures of hi-tec business.
A lot of companies are now doing their own publicity, moving away from the traditional PR agencies, this is increasingly removing the buffer between the client and the photographer, and means the photographer has to speak the same language as the client: business people, engineers and scientists, where in the past the art director would manage all the photography."

Martyn’s specialist area is product shots and portraits; he is more at home in the studio or on location working with flash or tungsten lighting than waiting for the vagaries of the sun and the British weather,

“I’m a bit of a control freak and like to be in control of all aspects of my photography, whilst natural light is great for landscape photography, it’s just too difficult to control in the industrial situation. This is where many marketing directors make the mistake, thinking they can get a digital camera and do their photography in house. The camera is the least expensive piece of equipment most photographers have and the easiest to use, the most expensive and difficult to set up is the lighting, you simple can’t produce good publicity photographs with a single flash built in to the camera, it will produce horrible hard shadows, and flat lighting.”